WORK · CASE STUDIES

Work

Case studies in film, product and systems for endurance sport: deBoer, Caeleb Dressel, Phlex, Sporting JAX, Open Ocean Racing, SwimPass.

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  Phlex Swim · 2019 · Founder

  Phlex EDGE

  A swim tracker with real-time heart rate and in-water haptics, built from nothing, with native iOS and Android apps and a crowdfunding campaign that passed $50K.

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  Phlex Swim · 2023 · Founder

  Phlex Swim platform, 2023 relaunch

  The pivot from our own hardware to a software platform: Polar Verity Sense as the sensor, a native Apple Watch app I wrote, and the Virtual Swim League with Arena.